The market is being tough on Home Sellers, find out how you can make your home stand out from the heavy competition of excess home inventory.

If you are going to make a move in the current Twin Cities Real Estate Market, not only do you need consultation about the buying & selling process, but you will need time to prepare your home for sale as well.

 

 

 

There is more to marketing & selling your home than putting a sign in your yard.   When you put your home on the market, you need to move away from the notion that you are selling “your home”, and move toward the concept that your home is a “product”, and needs to be prepared and marketed as such.

 

 

 

When you go to the store to shop for a product, you compare a product’s features and price with competing products.  The product you will choose will likely be the one that is priced right and looks the best.  Your home is no different.  Your home will be one of many on the market, and it must look and feel better than the competition to attract an offer from a qualified buyer.

 

 

 

There are several things you can do to help turn your home into a “product” that will stand out from the competition and speed up the sale process, and ultimately put more money in your pocket at closing.

 

 

 

Pre-Sale Inspection:  Having a pre-sale inspection by a qualified home inspector can discover potential hidden problems in time to get them corrected prior to marketing the home.  A pre-inspected home will look that much more attractive to a potential buyer, and may result in a higher sale price and less complicated contract terms.  I believe so strongly in this concept that I offer these inspections FREE to my clients!  Click Here for more info from our preferred Home Inspection Company, Amerispec.

 

 

Home Warranties: Offering the buyer a warranty from a Home Warranty Company on the major components of the home is a great way to overcome buyer objections to aging appliances & mechanical systems.  A home with a warranty will stand out from the competition, and may also result in a higher sale price and avoid disputes after the sale. The warranty can even cover you, the seller, during the marketing period of the home at no additional cost.  The best thing is that the premium for this coverage does not have to be paid until the closing of your home sale.  Click here for more info about AHS Home Warranty

 

 

 

Staging:   Getting your home in condition to sell may mean more than a simple spring cleaning.  Neutralizing your decor and re-arranging furniture can make your home feel larger, brighter, and more appealing to buyers.  Some of the highest return on your home-improvement dollars can be realized by removing dated wallpaper, re-painting, and replacing carpet & flooring.  While simply offering buyers a decorating allowance may work in some situations, in a competitive marketplace, actually replacing these items for a buyer can mean the difference between a home selling or not selling.

 

 

 

If you want to know how your home will stack up in the 2007 marketplace, give me a call.   I will help you determine the proper way to showcase and maximize the profit from your home.   If we decide that your home needs some tuning up, I will help you through that process prior to going on the market.  We have many relationships with service providers and contractors who can make your home sparkle!

 

 

 

Buying a Home?  No matter what your Real Estate Needs are, give us a call, we can help!  While this article has primarily focused on home selling, we offer full representation to buyers as well.  Our services to buyers are always free of agent sales commissions, and we offer FREE Home Inspections and the FREE use of our moving truck to all clients!

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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